Tote Cheltenham Welcome Offer
The Tote, founded in 1928 by the UK Government, is the world’s largest pool betting operator. It was created with the intention of offering a safe, state-controlled alternative to on-course bookmakers and ensuring that some gambling revenues were put back into the sport of horse racing. Since its inception The Tote has increased the number of products it offers to include sports betting and an online casino along with a number of bets which differ from traditional fixed-odds bookmakers. These include the Tote Jackpot, Placepot, Quadpot and the popular Scoop6.
The biggest jump racing event of the year is the Cheltenham Festival in March and it provides a good opportunity to sign up for a Tote account and take advantage of their welcome bonus.
Click here to open an account with Tote and claim the £40 in bonuses
The Tote differs from traditional bookmakers in that, rather than betting against odds, you bet into a collective pool and all winning bets receive a share of that pooled money relative to their initial stake. The more people who back your horse, the smaller share of the winnings you will receive. Read below to learn how to secure your Tote bonuses.
Tote Free Bets - April 2026
How to claim your £40 in Tote Cheltenham offer
Here’s how to quickly and securely join the Tote as a new customer using your mobile or desktop computer.
- Click here to register at Tote
- Select the New Customer button on the homepage
- Complete the registration form
- Create a username and password
- Deposit £10+ using a card
- Place a £10 bet on a sportsbook market
- £40 in free bets will be added to your balance
How to use your Tote Cheltenham credits
Once your £40 in free bets has been added to your balance, the process of placing your bet is quite simple.
- Select the racing tab at the top of the page
- Click on the Cheltenham Festival section
- Select the race you wish to bet on
- Choose your selection by clicking the Tote win figure
- When this applies to your bet slip, click ‘use bonuses’
- Place bet and wait for your selection to run
Why bet with Tote on Cheltenham?
Tote betting operates differently from other bookmakers, and because of their collective pool, you do not have to worry about getting the best odds for your bet. Instead, your money goes into a pool and everyone with a winning bet will receive a percentage of the money dependent on their original stake
The in-play feature allows customers to keep up with the action as it unfolds. It enables those who have placed a bet to stay involved with the action as it happens, with the choice of betting on the go.
The variety of different features and markets gives customers a proper insight as to where their bets should be placed. The Tote provides a number of unique ways for customers to win a profit, but the welcome offer credit must be used within seven days or it will expire.
How to sign up for a Tote Cheltenham welcome offer
As mentioned above, new customers will receive a welcome bonus when signing up to the Tote, and the process is quite simple to do.
- Click here to register at Tote
- Select the New Customer button on the homepage
- Create a username and password
- Use a card to deposit £10+
- Once you have deposited your money and placed your bet, Tote credit will be added to account within 48 hours of the first qualifying bet settlement
How to place a bet for Cheltenham with Tote
Betting on any race through the Tote for Cheltenham is a simple process, meaning customers should have no issues when placing their bets.
- After clicking the horse racing section, browse to which race at Cheltenham you wish to bet on
- Choose your selection by clicking the Totewin figure next to a horse’s name
- When the betslip appears, enter your stake and then press place bet
Key features of the Tote Cheltenham Offer
The offer is limited to one per customer. If a customer opens multiple accounts to claim more than one welcome offer, the Tote may suspend or close any duplicate accounts and void any associated bets.
Tote Credit for racing and exotic bets expires seven days after being credited. It cannot be withdrawn, exchanged or used as cash, in whole or in part.
Tote Cheltenham welcome offer: full terms and conditions
You must read the terms and conditions before registering an account and accepting the welcome bonus. Below are some of the points to remember when creating an account.
- New customers online only. Eligibility restrictions apply.
- Bet min of £/€10 at odds of 1/1 (2.0) or greater across sports or racing (if EW then min £/€10 Win + £/€10 Place) within 7 days of registration.
- Receive £/€20 Racing, £10 Sports, 2 x £5 Football (2 x £5 Acca).
- Qualifying bet is the first racing pool or sports bet added to the bet slip.
- 7-day expiry.
- Welcome offer period: Thursday 5th March to Wednesday 1st April 2026. (“Promotional Period”).
The maximum Tote Credit that can be earned through this Promotion is £/€20. The maximum Free Sports Bet value that can be earned through this Promotion is £/€20. For further information on Tote Credit, see T&Cs. - Totewin will be the qualifying bet when a Totewin and a Toteplace bet are struck at the same time.
- 18+, begambleaware.org
- Click for a complete list of T&Cs,
Do you require a Tote account to bet at the Cheltenham Festival?
There are various ways to bet at Cheltenham, but those wishing to take advantage of the Tote’s welcome offer must sign up to receive the bonus. As the Tote credit expires within seven days, those wanting to use the offer for the Cheltenham Festival should sign up close to the start of the meeting on March 10.
Existing customers on the Tote do not qualify for the welcome bonus offer. The £40 in bonuses is only available to new customers.
Can I watch the Cheltenham Festival on Tote?
All registered members can watch live horse racing from the Cheltenham Festival through the bookmaker’s live streaming feature. You can watch the race from home or catch the coverage on the move using your mobile.
Remember to gamble responsibly
Gambling can be an enjoyable and exciting form of entertainment, but it can also be a serious risk if not done responsibly. It is important to understand the risks associated with gambling and to take steps to minimise them. You can always call the National Gambling Helpline on 0808 8020 133 or visit www.gamstop.co.uk if you need extra help or advice.
To discover more horse racing betting offers for Cheltenham and free bets for both new and existing clients, make sure to explore the promotions provided by other top bookmakers in the UK and Ireland:
Commercial notice: This article contains affiliate links. Offers are handpicked and come from operators that our experts have first-hand experience of. Opening an account via one of these links will earn revenue for the Racing Post, which will be used to continue producing our award-winning coverage of horseracing.
FREQUENTLY ASKED QUESTIONS
New customers will receive £40 in bet credits for the Cheltenham Festival after you place the qualifying bet (min. bet of £/€10 at odds of 1/1 (2.0) or greater across sports or racing)
Once signed up and your minimum qualifying bet of £10 is settled, customers will receive £/€20 Racing, £10 Sports, 2 x £5 Football (2 x £5 Acca).
No. This promotion is only available to all customers making their first bet following their registration of a Tote customer Account on racing pools on the Tote.co.uk or Tote.ie websites or official Tote app.
Click here to open an account with Tote and claim the £40 in free bets