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Calendar tweaks and vlogging: how racing can improve post-pandemic
The joint-trainer of Royal Ascot winner Highland Chief gives his views
Oliver Cole believes racing should exploit the value of vloggingCredit: Patrick McCann
There is always plenty of debate on how racing can change and, given how much temporary upheaval has been brought about by the pandemic, this seems a timely moment to discuss which parts of this season can be used to inspire change for good.
The racing during this time seems to have ignited more of an appetite for the sport after the excellent coverage on terrestrial and digital television channels, and now we need to focus on building on that platform.
What can we learn, for example, from this year's Derby being forced into a slot after Royal Ascot?
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more inComment
- The whole shape of the Irish Flat season is being defined by one man only - and even his main targets lie elsewhere
- Analysis: Flutter and 888 have enjoyed contrasting fortunes but they still have things in common
- Only a baby step but an important one if racing is to keep some of its David v Goliath moments
- There are so many great betting opportunities on Saturday - here are my best bets including a very strong Curragh fancy
- Coolmore and Godolphin spare the sport some embarrassment - and not for the first time