Jockey Club takes legal action over early end to Magners Cheltenham sponsorship

Magners' sponsorship of the Cheltenham Gold Cup ended earlyCredit: Patrick McCann

The Jockey Club is suing the drinks company behind the Magners cider brand for more than £1.4 million over the abrupt termination of its sponsorship of the Cheltenham Gold Cup and partnership of the Cheltenham Festival.

A four-year agreement between the two sides had been due to run until 2022, but Magners announced last December the sponsorship would come to an early end.

Jockey Club Racecourses has issued a high court claim against Ireland-based Bulmers Ltd – the brand is known as Magners in the UK – accusing it of owing sponsorship and hospitality fees following the termination of the agreement.

Read the full story

Read award-winning journalism from the best writers in racing, with exclusive news, interviews, columns, investigations, stable tours and subscriber-only emails.

Subscribe to unlock

Racing Post digital newspaper (worth over £100 per month)
Award-winning journalism from the best writers in racing
Expert tips from the likes of Tom Segal and Paul Kealy
Replays and results analysis from all UK and Irish racecourses
Form study tools including the Pro Card and Horse Tracker
Extensive archive of statistics covering horses, trainers, jockeys, owners, pedigree and sales data

Already a subscriber?Log in

Bill BarberIndustry editor

Published on 30 April 2021inNews

Last updated 20:06, 30 April 2021

Copy