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Championship Horse Racing proposal would not boost appeal of the sport
Jeremy Wray: the driving force behind the Championship Horse Racing concept
When the Jockey Club was replaced we were told racing would have a more contemporary, more marketing-aware approach, but 25 years on it is having to consider another attempt simply to buy attention and new followers.
Jeremy Wray explained that his Championship Horse Racing proposal is “very much focusing” on jockeys and trainers “as opposed to the horse”.
“The horses are the engines but we need to get to know the people better. For the sport and its prestige, we’ve got to build these people up,” he said.
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more inComment
- We know that times are tight - but racecourses really do need to step up and improve outdated weighing rooms
- The budget has heaped even more trouble on racing - and I fear many trainers will now decide the numbers just don't add up
- Why I think Cheltenham Festival handicaps need to change - JP McManus writes exclusively for the Racing Post
- No-one has ever emerged from the womb wearing a trilby - racing's future survival hangs on pursuing a young audience
- Four score and ten just a number to Peter Harris as July Cup triumph shows there's more to the elderly than medical conditions