There are many roads to Cheltenham – don't try to cross them

Hell of a long election campaign this. Good grief. More than six weeks of your social feeds being poisoned with abuse, half-truths and power-hungry gits mopping up floods, milking babies and saying they like The Clash.

Developments such as Facebook’s decision to permit lies in political ads can only be exacerbating the whole fiasco. It makes the politicos even more confident. But can you blame Facebook? Lies are what the public prefers these days. They’re satisfying demand.

Veterans of old-skool, wham-bam, sub-three-week campaigns have complained, but they’ve got it easy. They don’t have to endure the annual road to Cheltenham, the longest campaign in the history of civilisation.