Return of a familiar name as ITV7 makes comeback
The famous ITV7 will return on Saturday.
The formerly bookmaker-run bet will relaunch in line with ITV's coverage of Ascot Chase day and is accessible through the new ITV Racing app, which like the programme itself is to be sponsored by William Hill.
Users of the app will be able to enter the new ITV7, which will include a £100,000 prize to any punter who picks the winners of all seven races on ITV's schedule.
The jackpot will be shared in the event of multiple winners, while a consolation prize of £1,000 will go to 'the best runner-up' if there are no winners.
ITV Racing's lead presenter Ed Chamberlin said: "Nostalgic racing fans like me will take pleasure in welcoming back an old favourite and I'm so excited that newcomers can enjoy the thrill of choosing their horses each week."
He added: "It was actually the ITV7 that got me into racing from a young age. I've got so many fond memories of my grandfather making his picks on a Saturday morning and I'm delighted people will have the chance to do that again with ITV Racing."