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'Industry has to change or it will die' - alarm bells ringing after sales season

For my sins, I am a supporter of Southampton Football Club. It is a position that leaves me jittery most Saturday afternoons before what feels like an inevitable disappointment (although we won this weekend – take that, Watford).

Whatever I try to tell myself – that I don't really care, that it doesn't matter, etc – I am hardwired to follow the travails of the Saints, which mostly involves bemoaning the present state of the club while reminiscing about how it used to be better.

I took that trip down memory lane recently during a discussion with a colleague of mine (a Sunderland fan, so he has to think about better times quite a lot these days) to a time when the likes of Virgil van Dijk, Jose Fonte, Victor Wanyama, Dusan Tadic, Graziano Pelle and Sadio Mane lifted us to the top half of the Premier League table and all was well with the world.

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Deputy industry editor

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