OpinionJonathan Harding
premium

I asked some of racing's brightest minds how they'd modernise the sport - and they didn't hold back

Racing has been less brave than other sports when it comes to introducing new ideas

Jockeys wore their surnames on the back of their breeches at York in August
Would jockeys surnames on the back of their breeches boost engagement?Credit: Edward Whitaker (racingpost.com/photos)

Optimism can often be in short supply given the various challenges facing racing, but ultimately if the sport is to thrive it must always look to the future.

As I mapped out in the first part of a special report, the vast majority of other sports have worked tirelessly and invested enormous amounts of money to ensure they meet the changing needs of their customers through exciting new formats, technological advancements and clever promotion of their biggest stars.

Yet while we have seen traditional sports like cricket and golf launch concepts such as The Hundred and Tomorrow's Golf League, racing has been less brave when it comes to new ideas, partly due to the nature of the sport but also financial pressures, its complicated governance structure getting in the way of decisive action and the fact anything radical is often shot down before it is remotely given a chance. 

Read the full story

Read award-winning journalism from the best writers in racing, with exclusive news, interviews, columns, investigations, stable tours and subscriber-only emails.

Subscribe to unlock
  • Racing Post digital newspaper (worth over £100 per month)
  • Award-winning journalism from the best writers in racing
  • Expert tips from the likes of Tom Segal and Paul Kealy
  • Replays and results analysis from all UK and Irish racecourses
  • Form study tools including the Pro Card and Horse Tracker
  • Extensive archive of statistics covering horses, trainers, jockeys, owners, pedigree and sales data
Subscribe

Already a subscriber?Log in

Published on inJonathan Harding

Last updated

iconCopy