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BHA to survey 9,000 people in new annual integrity report

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With the admirable attitude that no question should be left unasked out of fear for the answer, the BHA will soon launch its first annual integrity survey into how they as an organisation and regulatory body are perceived in racing and the wider world. 

The need for such a survey was raised in the authority's integrity review that began in 2015 and was stated at the time to have "confirmed that a good level of integrity continues to exist and is perceived to exist within British horseracing".

That review surveyed only 100 or so individuals. The new annual survey, which will be sent to 9,000 people "representing stakeholders, participants, racegoers, racecourses, media and the public," will be expected to run much deeper in its conclusions. 

The intention is that the survey will be used to build up a picture of how attitudes and perceptions towards the BHA's integrity and regulatory performance shift over time.

Brant Dunshea (centre): 'The importance of perception cannot be overstated when it comes to integrity in sport'

The BHA's director of integrity and regulatory operations, Brant Dunshea, said: "The importance of perception cannot be overstated when it comes to integrity in sport.

"Confidence that the product is fair and well regulated is essential if the sport is to attract and retain fans, customers, participants and investors.

"We very much hope that the wide range of individuals who receive the survey take the time to share their views on this important issue.

"The data will form a baseline against which we challenge ourselves to improve every year, and it will also help us identify where the greatest risks to the sport are perceived to lie."

Findings from the survey will be published in the BHA's annual review next year, which is usually released to coincide with the Derby.


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The importance of perception cannot be overstated when it comes to integrity in sport
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