William Hill

  • #YourOdds
  • Bet Boost
  • Best Odds Guaranteed (BOG)
  • Flash Odds
  • Live Streaming

Bet £10 get £30

18+. Play Safe. New customers using Promo code H30 only, Min £10/€10 stake,  min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after  settlement of first qualifying bet, free bets will expire 30 days after  the qualifying bet is placed, payment method/player/country restrictions apply. See full terms below. #ad

William Hill free bets and features

William Hill is one of the world’s leading bookmakers covering sports betting markets such as horseracing, football, golf and many more. William Hill services are available online, in high street bookmakers and integrated on Racing Post products.

William Hill have a selection of new and existing customer offers to keep you coming back for more. For the latest new customer offers check the Racing Post free bets homepage here.


Best Odds Guaranteed (BOG)
William Hill ensure your horseracing and greyhound bets are protected by Best Odds Guaranteed (BOG) to make sure you get the best price on your selection - If the odds get bigger, so do your winnings. Best Odds Guaranteed is available from 00:01 on the day of the race.
You can cash-out your bet at any point for an instant return on winning or losing football and racing bets. Simply head to your betslip whilst your bet is still in-play and see the latest Cash Out price being offered. Click the cash-out button to accept the offer and run with the cash.
Request Betting #YourOdds
Want to place a combination bet that isn’t offered in any existing markets? Then head to the #YourOdds market to see what other punters have requested. If you want to request your own bet, then tweet your bet to #YourOdds and William Hill will reply with a price.
Extra Place Races
William Hill boost the each way places in selected races at selected meetings each day, so you have more chance of landing a winner when placing an each way bet.
Flash Odds
William Hill offer Flash Odds on selected markets to give you the best value. Look out for the yellow banner offering a bigger price on certain bets.
Acca Insurance
Fed up of losing your accumulator bet by one leg? Wiliam Hill now refund losing accumulator bets with five or more legs, if one team lets you down.
Bet Boost
William Hill enable you to enhance your own betting experience by instantly boosting your own odds with the 'Bet Boost' feature. Simply add one or more selections to your betslip and hit the boost button for increased odds. You can boost your odds once per day to a maximum of £/€50. Terms and conditions apply
Golden Goal
If you’re placing a single bet on the outcome of a football match this is the market for you. William Hill will pay out as a winner if your team scores first but then goes on to lose the match. Only available on pre match singles in the 90-minute markets and max payout is £/€50 in cash.


Legal Countries
Andorra, Argentina, Australia (limited), Austria, Egypt, Finland, Germany (limited), Gibraltar, Hungary, Iceland, Ireland, Italy (limited), Latvia (limited), Liechtenstein, Lithuania, Luxembourg, Macedonia, Malaysia, Malta, Moldova, Montenegro, Norway, Slovakia, Slovenia, Spain (limited), Sweden, Ukraine, United Kingdom,
Restricted Countries
Afghanistan, Algeria, Bangladesh, Belgium, Benin, Botswana, Brazil, British Columbia, Bulgaria, Burkina Faso, Cambodia, Cameroon, Central African Rep., Chad, China, Colombia, Congo, Cuba, Cyprus, Czech Republic, Democratic R. Congo, Denmark, Djibouti, Equatorial Guinea, Estonia, Ethiopia, France, French Guiana, Gabon, Gambia, Greece, Greenland, Guadeloupe, Guinea, Guinea-Bissau, Haiti, Hong Kong, India, Indonesia, Iran, Iraq, Israel, Ivory Coast, Lesotho, Liberia, Libya, Mali, Manitoba, Martinique, Mauritania, Mongolia, Montserrat, Myanmar, Netherland Antilles, New Caledonia, Niger, Norfolk Island, North Korea, Philippines, Poland, Portugal, Réunion, Romania, Rwanda, Saint Vincent, Samoa, Sao Tome & Principe, Saudi Arabia, Singapore, Solomon Islands, Somalia, South Africa, Sudan, Surinam, Swaziland, Syria, Thailand, Togo, Tonga, Turkey, Uganda, Uruguay, USA, Vanuatu,
Bookmaker Location
1 Bedford Avenue, London, WC1B 3AU
Year Founded

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